A strong Brand is going to help you stand out and establish credibility. We are not just talking about what "Franchise" or Company you are with or colors you use for marketing, we are talking about your own personal brand.
Here are a few questions to ask yourself when thinking of your Brand.
Who are your Clients and Prospects? This is important because the answer to this is what your strengths are within your business. Knowing who you want to serve is going to help you establish your messaging.
Know who you are. What makes you unique? Don't try to look like everyone else when it comes to your marketing. Bring in your personality, your passions and qualities and bring this in to your marketing and messaging across the board. Stand Out.
From the Marketing Aspect - Make sure your graphics are consistent across the board. Your website should be your "Hub" with marketing graphics, presentations, etc all be consistent and even unique. This will help you stand out among print and digital and when someone sees a postcard, flyer, online ad, etc - they will know it is you - this will help keep you top of mind!
Weekly Activity
Think about your branding. What can you do to improve.
Words of Wisdom
People will forget what you said, People will forget what you did
But people will NEVER forget how you made them feel.
-Mayo Angelo
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